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Privacy Policy

Effective Date: July 14, 2025
Last Updated: July 17, 2025

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This Privacy Policy describes how I, Alex Lukin ("the Site", "I", "me", or "my") collect, use, and disclose your personal information when you visit alexlukin.co (the "Site"), use my services, or otherwise communicate with me regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a potential client, website visitor, or another individual whose information I have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Information I Collect

When you contact me through my website or schedule a consultation, I collect:

  • Your name

  • Email address

  • Company name

This information is collected when you:

  • Submit a contact form

  • Schedule a consultation through my booking system

  • Send me an email directly

How I Use Your Information

I use your information to:

  • Respond to your inquiries and questions

  • Schedule and conduct consultations

  • Follow up on your specific business needs and challenges

  • Provide the brand management services you've requested

  • Marketing and advertising: To measure the effectiveness of my marketing campaigns, build audiences for advertising, and provide more relevant advertising experiences (including through LinkedIn advertising)

How I Share Your Personal Information

I do not sell or trade your personal information. In certain circumstances, I may share your personal information with third parties for legitimate business purposes, including:

  • With service providers who perform services on my behalf (e.g., website hosting, email communications, scheduling, data analytics). This includes:

    • Wix: Website hosting and form data storage

    • Google Workspace: Email communications

    • Google Analytics: Website performance analysis

    • Motion: Consultation scheduling

  • With business and marketing partners to provide services and advertise to you, including:

    • LinkedIn: For advertising measurement, audience building, and targeted advertising

    • Google: For analytics and potential advertising services

  • My business and marketing partners will use your information in accordance with their own privacy notices.

  • When legally required to comply with applicable legal obligations, enforce terms of service, and protect or defend my rights and the rights of others.

Your Rights

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute and may apply only in certain circumstances.

  • Right to Access: You may request access to personal information that I hold about you, including details relating to how I use and share your information.

  • Right to Delete: You may request that I delete personal information I maintain about you.

  • Right to Correct: You may request that I correct inaccurate personal information I maintain about you.

  • Right to Opt-Out: You may opt out of certain uses of your personal information, including for marketing purposes.

  • Managing Communication Preferences: You may opt out of receiving promotional communications at any time by contacting me directly.

How to exercise your rights: You may exercise any of these rights by contacting me using the contact details provided below. I will not discriminate against you for exercising any of these rights. I may need to collect information from you to verify your identity before providing a substantive response to your request.

I will respond to your request in a timely manner as required under applicable law.

Data Storage and Security

Your information is stored securely through:

  • Wix's enterprise-grade security infrastructure including PCI DSS Level 1 compliance, TLS 1.2+ encryption, and AES-256 data encryption

  • Google Workspace's data protection protocols

  • SSL certificates for all data transmission

I retain your contact information according to Wix's default retention settings and as long as necessary to provide you with services or respond to your inquiries.

Data Retention

I retain your personal information only as long as necessary for the purposes described in this policy. Contact form submissions and email communications are retained according to Wix's default settings, typically for business record-keeping purposes. You may request deletion of your information at any time by contacting me.

Cookies and Tracking Technologies

Like many websites, I use cookies and similar tracking technologies on my website. Specifically:

  • Google Analytics: I use Google Analytics to understand how visitors use my website, which helps me improve my services. Google Analytics uses cookies to collect usage data such as how you access and use my site, device information, browser information, your IP address, and other information regarding your interaction with my website.

  • LinkedIn Advertising: I use LinkedIn's tracking technologies (including the LinkedIn Insight Tag) to measure the effectiveness of my advertising campaigns, build audiences for advertising, and provide more relevant advertising experiences. This may include tracking your interactions with my website to show you targeted advertisements on LinkedIn and measuring conversions from LinkedIn advertising.

Most browsers automatically accept cookies by default, but you can choose to set your browser to remove or reject cookies through your browser controls. Please keep in mind that removing or blocking cookies may negatively impact your user experience and may cause some features to work incorrectly or no longer be available.

For more information about how these services use your data:

Children's Privacy

My website and services are not directed to individuals under 18 years of age, and I do not knowingly collect personal information from children.

Geographical Scope

This privacy policy applies to users primarily in the United States.

Changes to This Policy

I may update this privacy policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.

Contact Me

If you have questions about this privacy policy or how I handle your information, please contact me at:

Email: contact@alexlukin.co

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